EU-Startups | Spotlight on European startups

eu-startups.com

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EU-Startups.com is the leading online magazine about startups in Europe. Learn more about us and our advertising options. FOLLOW US.

Platform Details

EU-Startups.com is an English-language online publication (founded 2010 by journalist Thomas Ohr) that tracks the European tech-startup ecosystem. Main features • Daily news on funding rounds, acquisitions, new product launches, ecosystem analysis, founder & VC interviews, and top-10/list articles. • Annual EU-Startups Summit (2-day conference + pitch competition) that gathers 2,000+ founders and investors. • EU-Startups Job Board for paid startup job listings across Europe. • EU-Startups CLUB – a €39/mo membership that gives access to a European startup database, in-depth reports, event discounts and an ad-free site experience. • Advertising options: display banners, newsletter sponsorships, and sponsored articles. Target audience European founders, early-stage to growth-stage startups, angel & VC investors, corporates scouting innovation, startup job-seekers, ecosystem service providers. Business model Mixed: (1) ticket sales & sponsorship for the EU-Startups Summit and smaller meet-ups; (2) subscription revenue from the CLUB; (3) fees for job postings; (4) advertising & sponsored content. Favourable posting/traffic window Publicly available SimilarWeb traffic data (May-Aug 2023 snapshots) shows the highest visit shares on Tuesdays and Wednesdays and between 10:00-16:00 CET, suggesting mid-week mornings/early afternoons as optimal publishing slots. No official editorial guidance is published. Content that tends to perform well • Funding announcements with clear European angle • "Top-10/15 startups to watch" city or sector lists • Exclusive founder/VC interviews • Market or ecosystem reports backed by data Good practice (dos) ✓ Pitch news that is timely, genuinely Europe-focused and backed by facts or funding details. ✓ Provide short, press-ready copy (≈300–400 words), high-resolution logo, and founder photo. ✓ If proposing sponsored content, disclose it clearly and follow the site’s native advertising guidelines. ✓ Engage during major events (EU-Startups Summit, Web Summit, Slush) when the editorial team increases coverage. What to avoid ✗ Mass-mailed generic press releases, especially for non-European companies. ✗ Overly promotional, SEO-stuffed copy that reads like advertising but is not labelled as such. ✗ Embargo violations – EU-Startups routinely honours embargoes; breaking them hurts credibility. Other relevant details • Monthly traffic: ~300-350 k visits (SimilarWeb Aug 2023). 43 % direct, 29 % search, 12 % social (mainly LinkedIn & Twitter). • Social footprint: ~56 k Twitter/X followers, 23 k LinkedIn followers (Sept 2023). • Headquarters: Barcelona, Spain (remote team across Europe). • Language: English only.

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